Seven-time Formula 1 champion Lewis Hamilton is rumored to be interested in buying a MotoGP team, according to Greg Maffei, CEO of Liberty Media.

In April, Liberty Media announced its plan to acquire an 86% stake in Dorna Sports, the Spanish company that has been running MotoGP since 1992. The deal, valued at $4.2 billion, leaves the remaining shares with MotoGP’s management. To finance this acquisition, Liberty has confirmed it’s selling an $825 million stake in Formula 1.

Liberty Media aims to bring the same transformational approach to MotoGP that it used with Formula 1 since taking over in 2016. Under Liberty’s leadership, Formula 1 has seen a surge in popularity and revenue, and now Liberty hopes to replicate that success with MotoGP.

Maffei mentioned at the Goldman Sachs Communacopia + Technology Conference that the announcement of the MotoGP acquisition immediately attracted interest from potential team buyers, including Hamilton. “When we announced the MotoGP deal, we had people reaching out saying, ‘I want to buy a team,’ and Lewis Hamilton was among them,” Maffei said.

Liberty’s changes to Formula 1 have brought in a new American audience, and the company is now looking to boost MotoGP’s profile similarly. Maffei praised MotoGP as an incredibly exciting sport, highlighting the thrill of seeing motorcycles race at 220 miles per hour. Despite its intense racing, MotoGP is relatively unknown in the U.S. and other regions, with its main following in Spain, Italy, and France.

Liberty plans to enhance MotoGP’s visibility and fan engagement in the same way it did with Formula 1. Maffei emphasized that by telling the stories of the riders and improving the viewing experience, MotoGP can attract a broader audience. He also hinted at the possibility of expanding MotoGP’s presence in the U.S., similar to how Formula 1 has added races in Miami and Las Vegas.

“There’s definitely room to grow in the U.S.,” Maffei said. “Right now, MotoGP only has one race in Austin, but there’s potential for more. We’re looking at opportunities to replicate our success from Formula 1.”

Overall, Liberty is excited about the potential to bring new energy to MotoGP, leveraging its experience to create a more dynamic and engaging sport for fans around the world.